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Sprint Nextel sweetens some of its plans

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Jan. 12, 2007

Sprint Nextel wishes to really entice its users with improved plans that will permit them to further extend their unlimited evening talk hours.

The company is rolling out its new Sprint Power Pack pricing plans, designed for both individuals and families.

Sprint's new Power Packs are designed to offer subscribers access to unlimited nights and weekends at 7 p.m., instead of the industry standard of 9 p.m.

The additional 2 hours of unlimited talk time is being offered to customers at no additional charge. For those wireless subscribers who need even more time, Sprint is offering an unlimited nights and weekends call option that begins at 6 p.m.

Individual customers will have to pay an additional $5 per month for the extra hour, while families will have to pony up an additional $10 per month.

The new pricing packages will be available beginning Jan. 14, according to Sprint.

Sprint's Power Pack pricing plans come on the heels of the company's Plan Advisor tool launched in December. The new tool is designed to enable users to either change an existing service plan or purchase a new one based on the criteria they input.

Based on the criteria entered, the tool will generate a suggested plan, complete with costs, it will outline details of the plan and provide a detailed explanation of why that plan was recommended.

Tuesday, Sprint announced plans to shore up its operations by reducing its headcount by 11 percent or about 5,000 workers. Sprint says it lost about 300,000 monthly postpay customers, most of which were accounted for on the Nextel side of the business.

At the time of the announcement, the carrier said it expects to report full-year 2006 consolidated operating revenues of roughly $41 billion. Sprint also forecast that 2007 revenue will be relatively flat when compared to last year.

The carrier expects full-year 2007 revenue to come in between $41 billion and $42 billion.

Sprint remains committed to building out its WiMAX network, which will weigh on the company's results in the near term, as well.

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Source: Wireless Week


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