Add to del.icio.us     Digg this

July 23, 2008

Mobile software developer Berggi is encouraging cell phone users to clip things from the Internet and to send them to their friends' and/or business associates' phones.

With Berggi's Zip Clip utility, the company is going after 12 to 26-year-olds, a group that likes to share content and show it off when they’re physically located next to their friends.

“Teenagers and young people want to put as much as they can into their phones,” said Berggi CEO Babur Ozden.

Presently, the method most people use to move stuff to their phones is through e-mail, SMS, MMS, Bluetooth or cable wires, but those are too time-consuming and require too many steps, according to Ozden.

Berggi's tool is free worldwide. The company plans to make money by offering a version for end-users who want larger in-boxes for an annual one-time fee.

Additionally, premium content will be available for a fee, and mobile advertising can be incorporated into the Zip Clip tool.

After installing ZipClip on their phone or personal computer, it’s easy to move content from any desktop, so that all users need to do is simply to right-click their cursor on the content they want and select the “Send to my Phone” option from the installed ZipClip menu on their browser.

The content is placed in their “My Stuff” folder in the ZipClip toolbar on their mobile phone.

The English language version of ZipClip is available now, and the Chinese version will be available in two weeks, just in time for the 2008 Summer Olympics. A Spanish version will soon follow that, the company said.

ZipClip also offers an online instant content editing tool called Studio, which allows users to customize and personalize clipped content, such as shortening long videos into a few seconds, cropping photos or customizing ringtones before they send it to their phones or friends’ phones.

In the U.S., Zip Clip is compatible on regular mobile phones with AT&T or Sprint service, as well as on Black Berry with AT&T and Sprint.

However, ZipClip isn't compatible with other PDAs, including Treo and iPhone, at this time. Internationally, ZipClip will work on most wireless carriers and on Java and Symbian mobile phones, Ozden said.

Add to del.icio.us     Digg this

    This article was featured on Business 5.0.

Source: Berggi.