Add to del.icio.us     Digg this

Jun. 12, 2009

A new survey conducted by research firm M-Formation reveals that wireless users are storing more data on their mobile devices.

The survey was conducted between May 20 and May 29.

Overall, M-Formation thinks that trend should increase in the near future as more sophisticated MIDs (mobile Internet devices) hit the market and people increasingly store information on their phones.

About 93.9 percent of mobile phone users surveyed store phone numbers, while 65 percent also store address and other contact information on their cell phones and MIDs.

Roughly 83.1 percent store digital photos, 51 percent have videos, 48 percent have calendar information and about 41 percent have music downloads.

However, not everybody knows how to protect that data if a phone is lost or stolen or how to transfer that to a new device when they upgrade. Not surprisingly, 91 percent of people questioned said they would be devastated if they lost their mobile phones.

And about 61 percent said it should take two hours or less to get a new phone fully up and running with all their personal data restored.

The survey was undertaken by independent research house Coleman Parkes, which asked 4,000 people in the United Kingdom and the U.S. about problems related to mobile phone usage.

M-Formation has a history of providing back-up and storage, much of it focused on the enterprise. However, the company sees a more general opportunity to support the consumer as well, so content can be secured and managed, either when a device is lost or stolen or when a customer upgrades to a new device or changes plans.

M-Formation has worked with Palm over the years, but declines to comment on whether it currently supports the Pre. M-Formation sells directly to wireless carriers, including T-Mobile and Sprint, but it does not sell its mobile solutions directly to consumers or to businesses.

Add to del.icio.us     Digg this

    This article was featured on Business 5.0 and on Tech Blog.

Source: M-Formation.